Collaborative workshop between client and agency for open innovation

Table 13 Keyword Categorization of the Collaborative Workshop Process

Process keyword	Crown Haitai	ISTN	Museum San	Categorization
Shared Issues		●		Enhancing common understanding
Approach to problem		●		Enhancing common understanding
Redefine the problem	●	●	●	Enhancing common understanding
Select keywords	●			Enhancing common understanding
Select Images	●	●	●	Accelerating ideation
Sketch	●	●	●	Accelerating ideation
Making up Scenario (SAP Scences)		●		Accelerating ideation
Pictogram Tool		●		Accelerating ideation
Prototyping	●	●	●	Rapid testing
Role-playing	●	●		Rapid testing
Presentation	●	●	●	Rapid testing
Develop the Co-Process Map		●		Sharing Direction
Planning Future Vision		●		Sharing Direction

The process keywords in the leftmost column are the words that list all the processes in each collaborative workshop of the three companies, and they are checked with a circle icon (●) in the process keyword corresponding to each workshop. Each process is grouped into several categories and marked on the right categorization