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Table 3 Properties of representative Toyota’s partners involved in four groups

From: Configuring an alliance portfolio for eco-friendly innovation in the car industry: Hyundai and Toyota

Groups

Characteristics of alliance portfolios

Representative Toyota’s partners

Patent quality

Degree of collaboration

Potential partners

HIGH

LOW

Mitsubishi

- Blending PLA with other biodegradable plastics to improve heat resistance

Kanebo

- Japan’s best PLA textile company and acquisition of PLA processing facilities that can produce 500 tons annually

Key partners

HIGH

HIGH

Mitsui

- Establishment of bioplastic plant with US chemical company Dow in Brazil

- Establishment of “Toyota bio Indonesia”, joint venture of Toyota and MISUI to sell bioplastic produced by Toyota

Shimadzu

- Toyota took over bioplastic production plant from Shimadzu in 2002

Nominal partners

LOW

LOW

Gosen

- Japanese companies (sports equipment manufacturing) selling fishing supplies and rackets (such as tennis, soft tennis, and badminton)

Unitika

- Commercialization of “Jekoto”, an intensively developed biomass plastic business. This is a polyamide-based engineering plastic using a raw material derived from biomass

- Acquired production capacity of 500 tons annually from the factory in Uji City in Kyoto prefecture in July 2012 and completed testing the Jekoto plant

Diligent partners

LOW

HIGH

Hitachi

- In 2010, developed an epoxy with heat resistant resin with lignin in the main raw material

- Hitachi recently expressed an interest in the production of biomass-derived plastic