From: Americanization in Lithuania as a driving force for globalization
Model | Image of World Society |
---|---|
Globalization | Orientation to “one world” |
Liberalization | Erosion of barriers between nation-states |
Polarization | World divided into rich and poor |
Americanization | American empire sustained through hard and soft power |
McDonaldization | Standardization of practices across the world |
Creolization | Ongoing local transformation through regional flows |
Europeanization | Process of domestic adaptation to European regional integration. |
Transnationalization | Emerge of level of governance above the nation state. |
Internationalization | Expansion of a company beyond the home market to other countries. |
Glocalization | Creation of products or services intend for global market but customized to suit local cultures. |
Balkanization | Division of world into distinct and conflicting cultural blocs. |